Emily Blunt’s just landed her first major campaign—the Academy Award nominated actress is the new face of YSL’s Opium fragrance.

The Telegraph reports that the ads were already shot, by both Romain Gavras and Patrick Demarchelier, in Paris and will debut at the beginning of October.  A YSL spokesperson said that the campaign will “unveil a fiery, almost reckless woman with magnetic seduction, that nobody or nothing can resist.”

Blunt’s played that woman on film, and we imagine comes pretty close to it in real life, too.  A campaign for YSL, one that falls somewhere between fashion and beauty, fits the actress well.  She says, “I am very honoured to have been chosen to be the face of Opium. It is really exciting to embody a fragrance which has stood the test of time without its allure ever being diminished.”